Index of Articles

Feb 13, 2008 - In this article we dive deep into: 1. Reserving appointment times and the importance of keeping those appointments 2. Money 3. Getting their entire family in for an evaluation 4. Getting them and their spouse to the Health Care Talk

Patients with Bad Insurance

Oct 21, 2007 - Problems with patients not accepting care because of insurance? Although there is no magic bullet for dealing with people not accepting care because their insurance does not cover it, there are a series of things you can do to help.

What Now?

Oct 12, 2007 - Now that we realize it is a lie to tell patients "You need 80 adjustments over the next year and we will get you to optimal health. You can eat, drink and smoke what you want; you can be totally stressed out, exercise or not. Hell you can skydive without a parachute for all I care, as long as you get adjusted 80 times over the next year we will get you to optimal health." What do we do now? How can we be congruent and tell the truth?

Formula to Sustain Practice Growth

Aug 09, 2007 - The conventional wisdom out in the management world is that you can sustain a 20% increase in practice growth each year. If the practice grows faster than that you can expect the classic "roller coaster" in which you grow then crash and repeat... not a fun ride! Although this is true you can take specific action steps to sustain your growth and not crash your practice!

System to Train Your Team

Aug 09, 2007 - It is more clear than ever how important it is having a System in place for our office so it can run like a machine. Without it we are doomed to mediocrity at best!

Red Carpet VIP Treatment

Feb 06, 2007 - Although it is an old clich?, the reality is you do only get one chance to make a first impression. So make it a good one. This article not only looks at first impressions but gives great information on greeting a new patient for the first time!

How to Increase show rates from Outside Marketin

Feb 06, 2007 - You put all this time, energy and money into a Screening or Health Care talk, you sign up all these "patients" and then they don't show! Obviously they are not "patients" until they sign up for care. There are very specific things we can do to exponentially increase our show rates.

Re-exams and Re-reports

Jul 13, 2005 - I find that one of the greatest weak links in Doctors procedures is the re-exam re-report. This article goes into great detail about how to do a phenomenal Re-exam and Re-report.

Wow I had no idea

Jun 05, 2005 - Most management companies want us to get our patients to say Wow I had no idea how bad I am. I want to get them to say Wow I had no idea you could help me in so many ways.

Chiropractic and the Lost Art- Part 2

Apr 26, 2005 - This is the follow up article to Chiropractic and the Lost Art part 1. It goes into more detail about how to implement TTAT into your practice.

Chiropractic and the Lost Art- Part 1

Feb 13, 2005 - When speaking with doctors about the most effective and ethical ways to get patients to stay, pay and refer; Touch, Tell, Ask and Teach (TTAT) is without a doubt one of the most important and life changing arts I can teach them.

Creating the Perfect Life

Jan 17, 2005 - The purpose of this article is to give you a plan of action to create the perfect life. When it comes to building a practice over and over again I have seen doctors work on themselves and their practice thrives. In other words "build you and they will come!"

Negotiating a Lease

Oct 12, 2004 - Many clients of mine have asked me about what to look for when negotiating a lease. I spoke with a buddy of mine who owns and operates a business real estate company and this is what he says:

Subluxation: Good or Bad?

Jun 22, 2004 - At the Total Solution Seminar one of my greatest mentors Dr. Patrick Gentempo poses this age old question. This is my attempt at an answer.

Doc I am in pain again

Jun 22, 2004 - Ever hear youself say to a patient, "I told you so?" If so this article is a must.

I Love Your Work, I Just Cannot Afford It

Jun 25, 2003 - If you're hearing "I love your work, I just can't afford it," a lot from your patients, it's time to take a look in the mirror.

Spinal Screenings

Jun 18, 2003 - When it comes to spinal screenings there are many ways to go about doing it that work. I was taught by one of the greatest spinal screeners on the planet named Pat Kelly. We did a screening at the Maui County Fair and signed up 63 new patients for active care that next week. Whew!

Patient Scare vs. Patient Care

Jun 08, 2003 - From my perspective there are two different and distinct models of practicing and communicating with our patients. Doctors often ask me if you can just use a little from both, and my answer is NO. Truly, these two models are mutually exclusive. Both models "work" the question is how do you define "work" and what are you trying to accomplish?

Goal Setting

Jun 08, 2003 - There are multitudes of studies demonstrating the importance of setting goals. This article will help you learn how to set goals and attain them.

Assertives vs. Non-Assertives

Jun 08, 2003 - When it comes to communicating with our patients it is a good idea to understand whether we are classified as an assertive or a non-assertive. Both behavioral styles have inherent strengths and weaknesses. Knowing which one you are can make a huge difference when it comes to patient compliance and follow through.

Practice Growth and the Weakest Link

May 31, 2003 - There is no question your practice is only as strong as its weakest link. Study these Growth Potential Units (GPU's)and get a better understanding of why your practice is growing or is stunted and more importantly, what to do about it!

How To Hire Staff

May 26, 2003 - In this article you will learn how to do a group interview and find the right emplyee for the right job without wasting a lot of your precious time. This overview takes you step by step from the advertisement to grading the perspective employees when they call, all the way through the group interview and questions to address during the second interview.

Five Steps to End (Self)-Abuse

Mar 19, 2003 - From the 10 minute practice we begin to experience the discomfort of our negative inner dialogue. As we recognize the negative effects of these thoughts we can use this tool, the five steps to end (self)-abuse to change our inner dialogue, and change our lives.

New Patients and a Marketing Calendar

Mar 19, 2003 - The purpose of this article is to examine the quality of new patients as well as a plan to keep them coming in throughout the year.

Consultation, Examination and R.O.F.

Mar 19, 2003 - Too many doctors do both of these events in the same visit, or they report too much of their findings during the first visit. The following is an examination of the difference between the two and the importance of doing them separately.

Consulting vs. Coaching

Mar 19, 2003 - Consulting and coaching are two different things. For long lasting permenant changes I believe it is important to do both.

Bonuses and Rewards for Staff

Mar 13, 2003 - It is important to recognize that people do things for their reasons not yours. The more you know about what motivates, moves, and inspires a person, the better you can tailor make a bonus system for them. There is a subtle but important difference between a bonus and a reward. Learn the difference between the two and put the "golden handcuffs" on your staff.

The Wizard of Oz and the Magic Bullet

Mar 10, 2003 - Every day I hear doctors say they are looking for the magic bullet; the perfect scripts that will convert all of their new patients to lifetime patients. Although there is nothing other than a Smith and Wesson that will convert all of your new patients into lifetime patients, there is definitely a magic bullet which will radically increase your conversion rate, patient compliance, retention, referrals and overall joy and happiness.

Five Steps to Problem Resolution

Mar 10, 2003 - Have you ever had a relationship that could be described as difficult? Have you ever noticed that it is near impossible to fully resolve problems in that relationship? If you have been practicing Eric Sibmund's 10 minute practice, then you know that sometimes the most difficult relationship is the one with our self! This profound piece of work will help you to STOP abusing your self with negative inner dialogue, and STOP abusing others too!

How to run effective Staff Meetings

Mar 09, 2003 - Staff meetings are invaluable when they are done right, and are a waste of time when they are not. The obvious benefits of weekly meetings are so that you know where you are, where you are going, and how you are progressing. If you do not have weekly staff meetings you cannot course correct.

Heres to the Memories

Mar 09, 2003 - Many doctors I consult with tell me that they have problems remembering things. Over the years I have heard of several different techniques to aid our memory and help us to memorize things like lists or outlines for talks, remembering consultations etc. This is one of the easiest, most effective and most widely used techniques.

The 10 Minute Practice

Feb 25, 2003 - Look at what you want in your life. Are you causing what you want? Do you believe that your thoughts have a very strong causal relationship with your outer life? Look at your thoughts. If they are not congruent with what you want, change your thoughts. The first step in changing our thoughts and our destiny is being aware of the thoughts we are having during each day.

How to open a relationship after a talk

Feb 07, 2003 - Often times after a great talk we as doctors have a tough time asking these people to "come on in and check it out." Here is a completely non-confrontational highly effective way to get lots of referrals after giving a talk.

How to get people to your talks

Feb 07, 2003 - From my perspective there is no better way to get quality patients into your practice. Health care talks lead to patients who get you and get what you are doing. They are more motivated, happier and gripe a whole lot less than the others. The question for many doctors is how to get them to your talk. Here are some ideas.

Ride the Crest or Enjoy the Ride Down

Jan 30, 2003 - The time to recommit yourself to reevaluating what is working and making appropriate refinements is while you are peaking. We have all seen the ups and downs. When we are at our peak, when things are really beginning to show great improvement is the time to recommit ourselves to excellence.

Leaps and bounds

Jan 27, 2003 - Nearly everyone who has grown a practice will tell you that it grew in "leaps and bounds," and they are not kidding. Expect and embrace the chaos. Fill the holes in your bucket by building infrastructure and automating your office procedures.

Why do people refer?

Jan 27, 2003 - People refer because you have touched their soul; because you have touched them deeply and they are forever changed because of it. Give your patients the gift of receiving their referrals.

Problem Free Life

Jan 27, 2003 - The more I coach Doctors and their staff the more I realize that most of us are going through life in a life boat that has a few holes in it. We spend most of our time just getting along, what I call "just surviving not thriving." Learn about the "Personal Foundations Program" and consider a problem free life.

Bringing Work Home With You?

Dec 18, 2002 - Have you ever found yourself bringing work problems home with you, or home problems to work with you? Well if you have, you know by now that it doesn't work. Here are a few ideas I have found to help rectify this common problem.

Take the High Road

Oct 30, 2002 - Make sure that you are crystal clear about who you are and what you do as a chiropractor. Then learn to communicate it with your patients. Enjoy your patients and turn your job into a joy.