By being congruent with who you are, what you do and how you do it, you attract the perfect patients to your office.
Guaranteed the average patient in a Pettibone office is very different from the average patient in a Network office. Why is that? It is because we all attract people who want what we offer. The problem is when we are not sure what we offer, when we let the patients run the insane asylum. When we play "lets make a deal" and let the patients tell us what to do, we sell out and diffuse what we have to offer them that is in their best interest.
The first thing is to get clear on who you are, what you do and how you want to practice. From there you can open a healthy relationship and say this is what I do, this is not what I do. Do you want what I offer?
If you do not keep all your relationships open in this manner you will wind up with dissatisfied and complaining patients. This will hinder you from attracting the right types of patients to your office. The law of attraction can work against you if you are attracting the wrong thing. Learn how to make it work in creating a healthy and prosperous practice.